Judi Bevan

Trolley Wars: The Battle of Supermarkets

Judi Bevan, 2006

The story of how Tesco came from brash beginnings to challenge and finally overtake the patrician Sainsbury as the market leader in 1995 stunned the retailing world, and raised the curtain on the dramatic rise of supermarket chains in the second half of the 20th century. Behind the bare statistics of roller coaster profits and changing market shares lies a deeper tale of social change, increasing power and clashes with Government and pressure groups. The huge buying power of the supermarket chains, and the growth of edge of town shopping with vast car parking, has destroyed many small high streets along with traditional butchers, fishmongers and greengrocers. Yet their growth has been fuelled by the increase in the numbers of working women who no longer have the time or inclination to shop by foot at small outlets. The result is a love/hate relationship with their customers. The fever of competition engendered by the heads of these companies cannot be underestimated. This book goes behind the checkout till and into the boardroom to discover the true story and show what will happen next. Подробнее

The Rise and Fall of Marks and Spencer: And How It Rose Again

Judi Bevan, 2007

For decades Marks & Spencer was the most successful retailer in the world. Its clothes were a byword for affordable quality and its food halls pioneered ready-prepared meals. Then suddenly they were dowdy, the staff deserted in droves and the shares plummeted – but the annual results in April 2006 show that the company is on the mend. What went wrong and how have things improved? In new chapters covering the Philip Green bid and the Stuart Rose recovery plan, and covering the Christmas 2006 trading figures, Judi Bevan reveals all. Подробнее

Judi Bevan

Книги

Художественная литература

Фантастика

Детектив

Детская литература

Юмор. Комиксы.

Кулинария

Эротика и секс (18+)

Семья