Burg Bob

Burg Bob, 2012

This is the sequel to the international bestseller The Go-Giver, applying its inspirational approach to real-world challenges. The Go-Giver took the business world by storm with its message that giving is the simplest, most fulfilling, and most effective path to success. It has inspired hundreds of thousands of readers; but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business. Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that turns giving into the cornerstone of a powerful and effective approach to selling. Most of us think of sales as a struggle to make people do something they don't really want to do. But that cut-throat mentality makes the process much harder than it has to be — especially in an economic downturn when customers are more suspicious and defensive than ever. It's far more effective (and satisfying) when salespeople think like Go-Givers and focus on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, and great results will follow automatically. Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away. Подробнее

The Go-giver: A Little Story About a Powerful Business Idea

Burg Bob, 2012

This is the international bestseller with a radically simple message. The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. One day, desperate to land a big deal at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his devotees simply as the Chairman. Over the next week, Pindar introduces Joe to a series of 'go-givers': a restaurateur, a CEO, a financial adviser, a broker, and the 'Connector' who brought them all together. Pindar's friends share the Five Laws of Stratospheric Success and teach Joe how to open himself up to the power of giving. Joe learns that changing his focus from getting to giving — putting others' interests first and continually adding value to their lives — leads to unexpected returns. Imparted with wit and grace, The Go-Giver is a heartwarming and inspiring tale that brings new relevance to the old proverb 'Give and you shall receive'. Подробнее

Из противников в союзники

Бург Боб, 2014

Автор детально рассуждает о том, что значит быть по-настоящему авторитетным человеком, и раскрывает секреты убеждения. Опираясь на собственный опыт и биографии многих влиятельных людей, Боб Бург сформулировал пять простых принципов конструктивного влияния: контролируйте свои эмоции, учитывайте конфликт разных систем ценностей и мировоззрений, принимайте во внимание его собеседника, создайте нужные рамки общения, ведите себя тактично и чутко. Для широкого круга читателей. Подробнее

Burg Bob

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Юмор. Комиксы.

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Эротика и секс (18+)

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