- Описание:
- This is an introduction for any business student studying logistics or supply chain management. The text uses chapter aims, summaries, boxed items, case studies, worked examples, problem discussion questions and suggested reading to illustrate and guide the student through the text. It takes a broad view of logistics, exploring all the main concepts within a wide business context, with a strong focus on application and practical situations. This clear text gives an up-to-date perspective on this fast-moving field. It explores the management of logistics and its strategic role within an organization, while examining new developments in the field and providing an international dimension to the subject.
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